Wellness launches campaign.

Myer + BBDO home division. Senior art director: Kirsten Willey. Shop the store. Find Wonderful here.


Redefining well-being.

Branding and integrated campaigns. Creative director: Kirsten Willey. Model: Christy TurlingtonPhotography: Wolfgang Ludes.




When less is more.

Reinforcing the BARE brand's ethos by removing excess (i.e. punctuation).

Strategy / design: Kirsten Willey. From Wikipedia.


A platform for school leavers.

Cross-channel concept. Creative Director: Kirsten Willey. Photography: Peter Mack.


Sunny side up.

Luxottica casting. Creative director: Kirsten Willey. Model: Jacob. Photography: Anthony Geernaert.


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